2026-05-23
Saturday and the smart speaker chart confirms what I said yesterday: MD weekend barely moves Echo and HomePod because Amazon and Apple do not compete on holiday pricing for the first-party speakers. Echo Studio 2nd Gen holds first at $199, the AZ3 chip plus the new spatial audio rendering is a category leap and at $199 it is the right Alexa-room anchor. Sonos Era 100 stays second at $199 because Sonos held the rare $50 MD cut through Saturday, Trueplay room tuning plus the multi-room handoff is still the gold standard for a single-speaker room. HomePod 2nd Gen holds third at $299 because Apple still refuses to discount, the AirPlay 2 handoff and Siri integration is the only premium reason. Nest Audio at $79 at Best Buy keeps the budget bracket. Saturday verdict: Sonos Era 100 at $199 is the rare buy because Sonos almost never discounts and this is the cleanest entry into the platform, Echo Studio if you live in Alexa, HomePod if you live in Apple. The Sonos window will close Monday and the Era 100 price is the only one moving on this category this weekend.
Sonos Era 100 holds $199 β rare MD buy
Sonos held the $50 cut on the Era 100 through Saturday morning, which is the rare buy window because Sonos almost never moves holiday pricing. Trueplay tuning plus multi-room handoff plus WiFi-plus-BT dual radio is the cleanest entry into the Sonos platform and the only price actually moving in this category.
Echo Studio at $199 β Alexa room anchor
The AZ3 chip plus the new spatial audio rendering is the genuine category leap over the original Studio, and at $199 it is the right pitch for any Alexa-anchored living room. The $50 cut from launch is the discount Amazon will hold through the weekend.
HomePod 2nd Gen β Apple holds the line at $299
Apple still refuses to discount the HomePod and Saturday did not change that. The AirPlay 2 handoff plus Siri integration is the only premium justification, and unless you are locked into Apple already, wait for the iPhone 17 refresh cycle before paying $299.